About Us

Itsy Bitsy Baby Boo
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About Itsy Bitsy Baby Boo

Itsy Bitsy Baby Boo is a baby/toddler Boutique. Specializing in unique to the market learning toys and entertainment for babies and toddlers.

We also offer and are in the process of developing a line of 100% Muslin (soft breathable fabric) Bedding and Swaddle Blankets for newborn boys and girls. As our line continues to grow please watch for more special and unique products that are added to our line.

Itsy Bitsy Baby Boo was created in early 2014 by Barbara Swisher-Richards as an Amazon Store where the majority of our satisfied customers are found. A few months later, wanting to help provide a future for my granddaughter and her 6 year old daughter, Jennifer was made a partner. We both love children and together we seek through our products to assist in creating innovative hands on, interactive and safe learning toys and for newborns to help them transition into the world smoothly, to be filled with love, warmth and luxurious softness and comfort wrapped in our Gentle Whispers - Calming Seas Muslin blankets.

More About Us

Itsy Bitsy Baby Boo is a baby/toddler Boutique. Specializing in unique to the market learning toys and entertainment for babies and toddlers.

Question: If you could continue to provide the comfort of your womb to your newborn after birth for less than the cost of going out for lunch, would you think twice about it?

The purposeful design, organic material, and breathability make our Organic Swaddling Blankets feel as close to the womb as possible, reducing stress and overwhelm of your baby. Now you can feel peacefully at ease knowing your baby is wrapped in a familiar comfort.

Extremely Versatile With 5+ Uses

Our Organic Swaddling Blanket is the most versatile blanket available on Amazon with over five fantastic uses. In addition to a swaddling blanket, it can quickly transform into a changing mat, function as a burp cloth, cover you when you’re nursing, shade your sleeping baby in a carseat, provide a clean surface for your baby to lay upon, as well as many more creative uses!
Swaddling is extremely beneficial to your newborn as the sensation of wrapping your baby in a cocoon of soft, warm fabric emulates the feeling and comfort of the womb. When Organic Muslin cloth is used, your newborn is enveloped with the most soothing, relaxing, and luxuriously smooth fabric possible to provide comfort, breathability, and to help eliminate the startling reflex common in newborn babies.
Try the mommy approved Gentle Whispers, Calming Seas Organic Swaddling Blankets from Itsy Bitsy Baby Boo and if you’re not satisfied with your order for any reason, let us know and we’ll be happy to provide a replacement or full refund. 100% Guaranteed.


  • Both of my children love Jumper! I use him to calm my son who is 9 months old. And I also use him for my daughters therapy! She is severely autistic and requires occupational therapy. This frog features a few things, like zipper pull and the Velcro, that helps my daughter use her hands. He also calms her when she as a fit, she just hugs him and I hug her as she holds him until she is able to calm! Its very well made, the stitching is super strong. I've seen my both my kids pull on him, bite him and drag him around. he still looks just as good as when he arrived. As a toy intended for 9 months old its perfect and so I gave it 5 stars!

    Mommatippy2 Amazon Verified Customer - June 9, 2015
  • My kids are absolutely in LOVE with their new "Jumper Frog". I believe that this toy is a wonderful & great way to help children with their motor & learning skills at an early age. I especially love this product because of the super bright colors, the sounds it makes, the zipper operating, the velcro strap, learning to tie shoes & for so many other reasons... It includes a little bit of everything, to help kids learn different things. The size is very nice & just the perfect size for my 3 year old to carry around perfectly. (It's definitely NOT tiny) My kids love squeezing & shaking the hands of their new "froggie" friend, just waiting in anticipation for it to squeak! This adorable stuffed toy is made from wonderful quality & I can already tell, it will be with us for a long while. I definitely recommend this "Jumper Frog". We are extremely pleased with it & we absolutely LOVE everything about it :)

    Courtney Amazon Customer - February 20, 2015

Our Loving Team


Barbara Swisher


I enjoy being able to create happiness for the little ones!